Coca-Cola FEMSA Plans Major Investments in Mexico

Coca-Cola FEMSA has announced significant investments to enhance production and maintain its status as a key contributor to Mexico's economy. With a focus on sustainability and air quality, the company plans to invest 64 billion pesos between 2025 and 2026, impacting infrastructure and public health.


Coca-Cola FEMSA Plans Major Investments in Mexico

The Monterrey-based company FEMSA, owner of the main Coca-Cola bottler and Oxxo stores, has confirmed its investment commitment in its FEMSA Forward plan for a total of 64 billion pesos between 2025 and 2026. This investment will be allocated to the expansion of the Oxxo store network, margin improvement, and strengthening digital and operational infrastructure.

Regarding the company's tax contribution, FEMSA has announced that it will continue to be one of the main taxpayers in the country, with a forecast of 41 billion pesos in taxes over the next two years. The company commits to investing around 50 billion pesos annually for 2025 and 2026, with approximately 32 billion pesos invested in Mexico, where it is one of the largest employers, with over 260 thousand employees.

On the other hand, Spin by OXXO has reached 13.1 million total users, and Spin Premia closed the year 2024 with 52.8 million users. The company continues its expansion and consolidation in the market.

In an effort to combat air pollution in Nuevo León, the government of Samuel García is focusing its efforts on reducing emissions from refineries, heavy industries, and vehicles. They are working on improving the quality of gasoline in the region, with the support of the Ministry of Energy.

Additionally, the participation of Masari Casa de Bolsa in the Survey on the Expectations of Private Sector Economic Specialists, conducted by the Bank of Mexico, is highlighted. This inclusion enriches the study and consolidates Masari's position as a reference firm in the Mexican financial sector, contributing its experience in the stock market and investment management.

In the field of aesthetic medicine in Mexico, remarkable growth has been observed, with a 30% increase after the pandemic and an average annual growth rate of 12%. This boom is attributed to the increasing demand for minimally invasive procedures and the greater accessibility, safety, and efficacy of these treatments. The Face&Body 2025 Aesthetic Medicine Congress, led by Dr. Andrés Rosales, will be held in Guadalajara, Jalisco, from April 9 to 11, providing an opportunity for professional updating and knowledge exchange in the field.