Netflix CEO, Ted Sarandos, announced on the 'morning news' of Thursday, February 20, an unprecedented investment of one billion dollars in Mexico. During his speech at the National Palace, Sarandos emphasized Netflix's commitment to the vision of a prosperous and vibrant Mexico, full of opportunities, and expressed the desire to help make that vision a reality.
According to Sarandos, Netflix's historic investment in Mexico will encompass both local and global productions. The platform is expected to carry out around 20 productions a year, including series and movies, as part of this billion-dollar investment.
A significant portion of this investment will be allocated to the modernization of Churubusco Studios, an emblematic place where important works of Mexican cinema have taken place. Additionally, Sarandos mentioned that Netflix will continue to fund programs that support diverse and creative talents behind the scenes in Mexico.
Claudia Sheinbaum, President of Mexico, highlighted the importance of Netflix's investment for the Mexican economy, job creation, and the promotion of the country's cultural heritage. She also emphasized collaboration with the Digital Transformation and Telecommunications Agency to expedite the necessary permits and processes for producing series and movies in the country.
Regarding the themes of the productions, Sheinbaum expressed her stance against the glorification of crime, both in music and television. Meanwhile, Sarandos mentioned that investments in the audiovisual sector have a multiplier effect, generating significant added value for the Mexican economy.
In response to concerns about 'narcoseries', Sheinbaum and Sarandos agreed on the importance of having a diversity of stories on the streaming platform. Sheinbaum emphasized the need to avoid idealizing the lives of criminals involved in drug trafficking, stressing that promoting these lifestyles only glorifies violence and crime rather than telling stories that culturally enrich.
