In 2024, Mexico prepares to welcome for the first time the Hot Wheels City Experience, an interactive exhibition that promises to thrill families and wheel enthusiasts. Organized by Mattel, Moment Lab, Be Fun Entertainment, and Fever, this event will open its doors on November 15 at the Gran Carpa Satélite in Tlalnepantla, State of Mexico.
The experience will include a variety of interactive activities, such as car exhibits, painting workshops, play areas, a gaming section, go-karts, and much more. Access will cost 400 pesos per ticket, and attendees can enjoy the exhibition from Tuesday to Thursday from 10:00 AM to 8:00 PM; Friday and Saturday from 10:00 AM to 10:00 PM; and Sundays from 10:00 AM to 8:00 PM.
With the arrival of this innovative experience, the organizers aim to provide a memorable moment that emotionally connects with attendees, establishing Mexico as a key location on the international calendar of family events. Mattel, a global leader in toys and family entertainment, is responsible for organizing this event and has a portfolio of iconic brands like Barbie®, Hot Wheels®, Fisher-Price®, and many others.
Tickets for the Hot Wheels City Experience will be available starting October 25 through Fever and at the box office during the event, although it is recommended to purchase them in advance due to limited availability. Additionally, Mattel products can be found in collaboration with major retail and e-commerce companies around the world.