The Mexican singer and songwriter Natanael Cano became a trending topic on social media after starring in an accident on stage while performing his song "AMG". Although the video of the incident was shared in January 2025, the truth is that the mishap took place in 2024. During his performance at the Beto Ávila Stadium in Veracruz, Natanael Cano suffered a mishap when his pants fell down, leaving him in his underwear in front of the audience.
The audiovisual material resurfaced on social media, generating a stir among those who were unaware of the incident, to the point of confusing it with a current situation. Although the singer deleted the post shortly after sharing it, his reaction sparked various opinions among his followers. The algorithm contributed to the spread of the video, as Natanael Cano ranked among the most searched celebrities after a possible threat from organized crime emerged.
In light of this controversy, Mexican authorities offered state protection to the singer and other artists; however, Natanael Cano decided to cancel his concerts in Arandas, Jalisco, and at the León Fair, which triggered various rumors around his decision. Despite being one of the most popular artists both in and out of Mexico, Natanael Cano is also an extremely controversial public figure, which has allowed him to create a distinctive personal brand.
