Every year, Aztec fans spend a large amount of money on products related to Liga MX, such as jerseys, balls, and video games. Three years ago, a connection emerged between the Mexican competition and Konami that promised great things. However, after several editions of eFootball without receiving the expected recognition, this bond was broken.
Rumors began to circulate on social media about a possible split between the Japanese company and Liga MX. This was confirmed when Konami's name disappeared from the list of active sponsors on the official Mexican football website. Although this situation does not confirm Konami's participation in the upcoming eFootball, it does bring the famous developer EA Sports closer to the competition.
According to sources, EA Sports is considering adding more leagues to its next title, opening the possibility for Liga de Expansión MX to appear in the game. The reason for Liga MX's exit from the Konami franchise lies in the quest for greater prominence within the game, with details such as face scanning for all league players and exclusive events.
The market of Mexican fans is one of the largest in the world, and Liga MX wanted to capitalize on this audience, leading them to sign a contract with Konami. Despite efforts to increase the visibility of Mexican football through virtual tournaments with players and digital creators, the product did not meet expectations, which ultimately resulted in the breaking of the agreement and possibly a return to the EA Sports franchise.
