A new culinary adventure in Hermosillo, the taqueria “El Coyote del Norte,” has gone from public anticipation to total scandal after its menu prices were leaked on social media. What promised to be a revolution for the Sonoran palate has become the target of memes and fierce criticism over a detail many consider unforgivable: a simple bean taco costs 45 pesos. The controversial 45-peso taco that is setting social media on fire. On digital platforms, the indignation was immediate, and the debate went viral in no time. The only thing for sure is that Carín León has managed to get all of Mexico talking about his tacos, even if it's because of their controversial price. Users rated the price as excessive and unrealistic, leaving comments full of sarcasm and frustration: “Holy God, a bean taco… it's not within my economic reach.” Other netizens were more blunt, pointing out that for the price of a single item at the singer's restaurant, one could buy a full kilogram of beans at any local market. While the menu image continues to circulate and fuel the conversation, the question lingers: is it an abuse or a premium experience? According to its defenders, the menu justifies its costs by incorporating high-end ingredients like exclusive wagyu beef, raising the product's standard. This controversy is a reminder that businesses linked to celebrities always face relentless scrutiny. Carín León, the idol of Mexican regional music, is at the eye of the storm, but this time it's not because of his music. A faction of users has come to the project's defense, arguing that “El Coyote del Norte” offers a distinct gastronomic proposal compared to a traditional taqueria. The question that is igniting social networks is clear: are you paying for the quality of the food or simply for the name of the celebrity behind the business? However, not all comments have been negative.
