
The 14th edition of Buen Fin will take place from November 15 to 18, 2024. During this event, thousands of vendors will offer discounts on various products, following the regulations established by the Federal Consumer Protection Agency (Profeco) to ensure consumer rights and promote responsible consumption.
Profeco protects customers through the seven Basic Rights of Consumer Persons. These rights include the right to information, to education, to choose, to safety and quality, to not be discriminated against, to compensation, and to protection. For example, consumers have the right to receive complete and truthful information about products, to choose freely without pressure, and to be compensated if they purchase a product of poor quality.
In cases where a vendor does not comply with the agreed deals and promotions during Buen Fin, consumers have the right to demand compliance with the offer, accept an equivalent good or service, cancel the contract, or receive compensation, which will not be less than 20% of the price paid. Likewise, vendors must comply with safety and quality standards for all products and services offered.
It is important for consumers to know their rights and understand how to act in cases of abuse. Profeco is available to provide advice through the Consumer Phone Line. During Buen Fin, it is essential to be informed about available products and services, compare prices and quality, and ensure that consumer rights are respected. The Federal Consumer Protection Law clearly establishes the difference between an offer and a promotion to guarantee transparency and fairness in commercial practices during this highly anticipated event for consumers.