Isuzu Motors Limited has launched a new generation of units in Mexico, including the ELF400, ELF500, and ELF600 models, called the N-Series. These vehicles feature Euro VI technology, contributing to the reduction of pollutant emissions and improving logistics operations in terms of performance and load capacity.
This new generation of trucks presents a modular architecture called I-MACS, which includes a new electric architecture platform, a safer and more ergonomic cabin, a user-friendly dashboard, and various enhancements such as an airbag for the driver, optimized pedals, and a 4HK1 engine that meets Euro VI standards.
Takafumi Isaka, Senior Manager of the Engineering and Product Planning Department of Isuzu Motors Limited, explained that the new cabin will be implemented in the mentioned models and that the company plans to extend this design to all its trucks in the coming years.
On the other hand, Koji Nakamura, Executive and Senior Vice President of the Sales Division of Isuzu Motors Limited, pointed out that the automotive industry is undergoing a profound transformation towards carbon neutrality, which involves implementing new policies and engineering. He also mentioned that the new generation N-Series trucks have already been successful in Japan and the United States, and that electric trucks will soon be introduced in Mexico for real-world road testing.
Isuzu Motors plans to allocate a significant amount to research and development to advance its carbon-neutral strategy in the next five years. In Mexico, the company presented a new line of three trucks with Euro VI diesel technology and revealed its plans to expand its assembly plant and develop human talent.
Yoshihiko Watanabe, Chairman and CEO of Isuzu Motors de Mexico, communicated that the company aims to achieve a sales target of 10,000 units by the year 2030. To achieve this, they will expand the production capacity of their assembly plant and strengthen their Training Center for service technicians.
Hiroshi Ikegawa, Operations Director of Isuzu Motors de Mexico, pointed out that the brand has a significant presence in the Class 4 secondary transport segment, reaching nearly 35 percent.
